Apple unveils multiyear programming partnership with Malala Yousafzai
Apple sure knows when to make an announcement
On the day of International Women's Day March 8th Apple announced its multiyear programming partnership with women's rights activist and youngest Nobel laureate Malala Yousafzai. Yousafzai along with her new production company Extracurricular will produce documentaries, dramas, comedies, animation, and children's shows for Apple TV +.
Malala said that she believes in the power of stories to bring families together, forge friendships, build movements, and inspire children to dream. She was grateful for the opportunity to support women, young people, writers, and artists in reflecting the world as they see it and said she couldn't have asked for a better partner than Apple to bring stories to life.
Image source: Apple
Malala now joins Apple's flourishing roster of creative visionaries which include Oprah Winfrey, Leonard DiCaprio, Jennifer Aniston, Will Smith, Tom Hanks, Kumail Nanjiani, and many more. But this is not the only time Yousafzai has collaborated with Apple, In 2018 the tech giant became Malala Fund’s first Laureate partner, providing support for Yousafzai's education initiatives in eight countries where girls face significant education challenges. Also, Apple's 10 Developer Academies have partnered with Malala Fund to promote technology education for the girl's around the world.
Teaming up with an influential activist can attract a lot of audience to Apple and Nobel laureate Yousafzai's show can add more inspiring content to Apple's streaming service Apple TV +.
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