In a bold move signaling a new era for its two-wheeler division, Honda has officially introduced three distinct logos to differentiate between its electric and internal combustion engine (ICE) motorcycles.
Effective immediately, all electric Honda motorcycles will carry a new minimalist "Honda" wordmark, first seen on the upcoming Honda WN7. The clean design reflects the futuristic and eco-friendly image the brand aims to build for its EV lineup.
Meanwhile, flagship ICE models such as the CBR1000RR-R Fireblade, Rebel 1100, and Gold Wing will now feature a premium silver wing logo on a black background, offering a high-end, performance-oriented identity.
For mid-tier and commuter ICE bikes, Honda is retaining its classic silver wing over a red background, a nod to its trusted legacy in the mass market segment.
According to Honda, the new logo system is designed to bring visual clarity and segment distinction as the company ramps up its global EV ambitions and prepares for a carbon-neutral future by 2040.
The logo rollout will extend beyond bikes to include dealerships, promotional material, and charging infrastructure, marking a unified shift in brand strategy.
Stay tuned for updates as Honda's new brand identity begins appearing on streets and showrooms worldwide.
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